I don’t own a house (by my own choice) so perhaps I don’t know as much about these mortgages, housing crises, or the like as others do.
Here’s what I DO know: it makes me sick that so many honest working people are losing their homes and are forced to fight to keep something they had every reason to believe they’d never have to worry about.
All the media sensationalism aside, did the banks really cause it? What does this all mean for your marketing?
Look: if a non-homeowner like me can see some common sense in all this, you definitely can.
- ARH
P.S. Is your marketing message calibrated to build a solid, sturdy, valuable business, or could you be attracting all the ingredients for a bursting bubble? First step: let’s see what you’ve got and how it can be upgraded.















