Today’s Monday Marketing Moment is dedicated to every honest marketer who has become so jaded by all the misleading sales headlines and gimmicks to make people “pay attention” that they have healthy skepticism about legitimate, honest marketing techniques that convert.
I’m one of you.
Three of you asked me the exact same question last week. I owed you an answer. And those who cause this problem deserve OUR collective answer in the form of “Knock it off!”
- ARH
P.S. Using slick, slimy tactics to make people slide into your conversion funnel will cause them to fall in headfirst, bang their head, and turn against you. There’s a much better way, and I’ll help you create it for your business.
